As a Realtor® it is super exciting to have a new listing to sell. One of the first things we do to get a home ready to sell is to have the photography done for the listing. This vital step is often time taken for granted and not given enough attention and time. As the seller’s agent you must help your clients understand the importance of getting their home ready to take the photos.
A common mistake is to wait for the photographer to show up and then start moving things. You should make sure your clients are well prepared for the photographer. When possible, working as their Realtor®, show up early to make sure the home is in tip top shape. Staging is an important step to selling a home. Staging is not just adding furniture and decor it also goes as far as making sure everything is tidy and organized.
When talking with sellers about this it is important to explain that on photo day the photographer is going to be moving fast. There will not be time for adjustments and primping as the photographer works their way around. This is why talking about it ahead and showing up early can help. These photos are going to be someone's first impression of the home. Just like all first impressions you only get one. The online buyer is quick to judge a home by what they see so make sure to look over your photos and choose them well. Having inviting and realistic photos helps sell a home. Keep in mind that no one likes to be catfished so make sure to use honest photos. Also make sure to disclose when using digitally altered photos to sell a home.
When helping clients it is important to be professional. Hire an expert photographer who can help guide you to guide your clients to success. The photos really matter in the online world of selling homes so make sure to do your listings justice with professionalism. Having great photos not only sells the home but also sells your services for other sellers who would like to see their home displayed so nicely.
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